Did you know that one of your sales team members is just sitting around? They are being lazy and not working for you. They could be working for you day and night attracting new customers even as you sleep but they are just on autopilot. Let me ask you: Why did you create your website? What was its purpose? Was it just to give out your phone number? Directions to your office? Give one-way information to your clients? Unless you are using your website as a sales vehicle to generate leads for new customers and clients, you are missing a golden opportunity to reach your target audience. “But I’m in the yellow pages or my local newspaper” you say. Print advertising is a dying breed and is no longer providing a good return on investment for most companies. The overwhelming majority of people now consume their news and information via the Internet. You should be where your customers are because if you are not your competitors win. Think about it…what if there was a way potential clients could find you 24 hours a day, seven days a week and you don’t even need to be present? Well, there is and most likely you already have the foundation in place! Let me ask you…What terms or “keywords” would a prospective client use to find you? When someone searches those terms, you want your website to show up on the first page of the major search engines, and, of course, Google being the big dog. One study showed that 98% of searchers will click on a business that’s on page 1 of your results. So, if you aren’t there and your competitors are, guess who will get the business. Is your website currently set up to be “found” by the major search engines? You can learn this answer easily by going to Google yourself and entering a keyword that your customers might use to find you. If you don’t show up on page 1, your customers are going to go to your competitors. We want you to be here and your competitors to be here or maybe not even on the page at all. We want you to be ahead of your competition. The next challenge is that search engines don’t look at websites the same way people do. They see codes not fancy graphics and pictures. So, if your website is full of fancy pictures and graphics, you should make sure that they are optimized for the search engines. How do you make all this happen you ask? Well, contact us at Website Renaissance…so we can help you determine what you need to do to position your website on the first page of Google and the other search engines using only the most ethical methods so Google doesn’t blacklist your website. So, let’s get that resource working for you…fill out the contact form right beside me so we can get you to the top of the search results.